Big news.

Introducing Apple Watch Series 4. Fundamentally redesigned and re-engineered to help you stay even more active, healthy, and connected.

Watch the keynote

Features

Arsenic-free glass
Mercury-free
BFR-free
PVC-free
Berullium-free
Low-carbon aluminium process
REACH regulation on nickel
Eco-friendly packaging

The new Apple Watch 4

Fundamentally redesigned and re‑engineered with the largest Apple Watch display yet. Advanced heart monitoring capabilities.

Watch the keynote

Made to motivate.

New head-to-head competitions. Activity sharing with friends. Personalized coaching. Monthly challenges. Achievement awards. Get all the motivation you need to close your Activity rings every day.

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more than just a sports watch

It’s Like A Trainer That Understands The Ways You Work Out — From Running To Yoga To Swimming — And Puts Every Metric You Need Right On Your Wrist. With Innovations From Start To Finish Line, It’s Made For The Athlete In Us All.

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Made to motivate.

New head-to-head competitions. Activity sharing with friends. Personalized coaching. Monthly challenges. Achievement awards. Get all the motivation you need to close your Activity rings every day.

Learn more

All new. For a better you

Introducing Apple Watch Series 4. Fundamentally redesigned and re-engineered to help you stay even more active, healthy, and connected.

Not just evolved, transformed.

The largest Apple Watch display yet. New electrical heart sensor. Re-engineered Digital Crown with haptic feedback.

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There’s an Apple Watch for everyone.

Understanding all the ways you move throughout the day is an essential part of living a healthy life. Apple Watch shows your daily movement as three simple metrics: Move, Exercise, and Stand.

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Ready for whatever moves you.

Whether it’s training for a marathon or swimming laps at the pool, Apple Watch Series 4 has something for everyone. Now including yoga and hiking, the Workout app works every way you want to exercise. You can set individual goals, measure your calorie burn, and track your progress over time in the Activity app on your iPhone. Ready? Go.

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